Swoon Editions

Established in 2012, and backed by Index Ventures (Deliveroo, Dropbox) and Octopus Investments (Zoopla, Secret Escapes), Swoon Editions are on a mission to be a global online furniture & homewares brand; making homes remarkable through distinctive design, beautiful craft and fair prices. They launch new designs daily to give their growing community of ‘Insiders’ (email subscribers) a reason to engage and shop with us. Product launches are communicated through daily and weekly emails, with each design first produced in a very limited quantity of 10-20 pieces. Using real-time sales data, they test demand very quickly and then scale production on only the most popular pieces.

Domain

swooneditions.com

Industry

E-Commerce

Employees

11-50

Last Funding

$19.3M

Founded

2012

Frequently Asked Questions

What technologies does Swoon Editions use?+

Swoon Editions uses 32 technologies including Cookiebot, Facebook Pixel, Google Analytics.

What industry is Swoon Editions in?+

Swoon Editions operates in the E-Commerce industry.

Where is Swoon Editions based?+

Swoon Editions is headquartered in United Kingdom.

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Data last updated: June 2026